World No Tobacco Day in 1987. In the past twenty nine years, the day has been met with both enthusiasm and resistance around the globe from governments, public health organizations, smokers, growers, and the tobacco industry. 38, calling for April 7, 1988 to be “a world no-smoking day”. The objective of the day was to urge tobacco users worldwide world book day essay abstain from using tobacco products for 24 hours, an action they hoped would provide assistance for those trying to quit.
19 was passed by the World Health Assembly, calling for the celebration of World No Tobacco Day, every year on May 31. Since then, the WHO has supported World No Tobacco Day every year, linking each year to a different tobacco-related theme. The WHO FCTC is a global public health treaty adopted in 2003 by countries around the globe as an agreement to implement policies that work towards tobacco cessation. In 2008, on the eve of the World No Tobacco Day, the WHO called for a worldwide ban on all tobacco advertising, promotion, and sponsorship.
According to the WHO, the tobacco industry must replace older quitting or dying smokers with younger consumers. Because of this, marketing strategies are commonly observed in places that will attract youth such as movies, the Internet, billboards, and magazines. Studies have shown that the more youth are exposed to tobacco advertising, the more likely they are to smoke. In 2017, WNTD is focusing on tobacco as “a threat to development. Each year, the WHO selects a theme for the day in order to create a more unified global message for WNTD. This theme then becomes the central component of the WHO’s tobacco-related agenda for the following year. The WHO oversees the creation and distribution of publicity materials related to the theme, including brochures, fliers, posters, websites, and press releases.
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In many of its WNTD themes and related publicity-materials, the WHO emphasizes the idea of “truth. WNTD publicity materials provide an “official” interpretation of the most up-to-date tobacco-related research and statistics and provide a common ground from which to formulate anti-tobacco arguments around the world. The WHO serves as a central hub for fostering communication and coordinating WNTD events around the world. The WHO website provides a place for groups to share news of their activities, and the organization publishes this information online by country.